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Free Your Radio
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 Radio can be a magical thing. The ability to transport you and let you escape to a different place, a special environment…this is what radio does best. Sadly, in recent years many radio stations have lost their way. 107.7 The Lake remembers what made radio special in the first place and is leading the way to make radio special again. We believe there are certain basic principles to achieve this. We invite you to join us on our quest and make a difference. We encourage you to Free Your Radio.
We believe these principles are essential for great radio:
- Intelligent presentation, passion and respect for the music
- Never limit the number of songs we play
- Always limit the number of commercials we play
- Support local music
- Treat listeners with respect
- Intense community involvement
- Have the courage to be different
- Avoid the repetition trap of playing the same songs 7 or 8 times a day
"Just because we're a radio station doesn't mean we have to sound like one." |
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FREE YOUR RADIO.
Radio can be a magical thing. The ability to transport you and let you escape to a different place, a special environment…this is what radio does best. Sadly, in recent years many radio stations have lost their way...
Read More
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The Lake Local Music Series!
107.7 The Lake is growing our support of the local musicians here in Western New York at Attitudes Bar & Grill, 616 West Avenue in Lockport. Join us this Summer every Wednesday beginning at six pm at our home for free, live and local music. Details
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3 New Ways to Win
There are 3 new surveys in the Lake Community, with 3 new ways to win concert tickets, CDs, DVDs and even $50 worth of gas. Click on the button under Quick Hits on the upper right hand side of this page for more info, or click here.
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In Stores Now
The Lake Local Music Compact Disc Volume #4! Click here
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And In Vinyl Too!
The Lake Local Music Record Album! Check it out here
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2008 Summer Concert Series
Lake Community members have a chance to see Tom Petty & The Heartbreakers, Leon Russell, Chicago, Blondie, Steve Winwood, C.C.R., The Fabulous Thunderbirds, Michael McDonald, Peter Frampton and more! Check it out!
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Best Radio Station in Buffalo
Thanks for voting us the best radio station in Western New York two years in a row! Details here.
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